Backcountry.com has 50 pair of pre-launch Hoji special edition boots you can shop for.
We’re in east central Colorado drinking Dynafit pants down koolaid at a press event. Big story is of course Hoji boot. We have a fairly large group of journalists out on Eldora resort testing the boot, uphill and down. Consensus is positive, nice to see the boot working out considering the three years of hard labor both Hoji and Fritz Barthel put into it.
While the official retail of the Hoji doesn’t begin until next fall, guess what? You, my friends, can go to early adopter heaven if you can get in on a 50 pair sale (sizes 25 through 28). Much to the chagrin of every other retailer on the planet, Backcountry.com is being graced with this “quiet” launch (starts this coming Thursday!). I thought I’d get this out there, now, so you can do whatever is required to reserve your pair and forever after “keep your pants down — always.”
Let us know how it goes. So far, testers are quite liking the boot.