Comments on: Welcome New Advertiser – Scarpa North America !! http://www.wildsnow.com/155/welcome-new-advertiser-scarpa-na/ Backcountry Skiing Weblog Blog, FAQs, more, links and info about randonnee, telemark and backcountry ski mountaineering. Thu, 09 Feb 2012 12:30:02 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Lou http://www.wildsnow.com/155/welcome-new-advertiser-scarpa-na/comment-page-1/#comment-234 Lou Wed, 15 Feb 2006 14:31:53 +0000 http://www.wildsnow.com/?p=155#comment-234 Thanks Andrew, I changed the link. Thanks Andrew, I changed the link.

]]> By: Andrew Bond http://www.wildsnow.com/155/welcome-new-advertiser-scarpa-na/comment-page-1/#comment-233 Andrew Bond Wed, 15 Feb 2006 10:08:05 +0000 http://www.wildsnow.com/?p=155#comment-233 You might want to check with your sponsors as the ad goes to Black Diamond, who promptly say they no longer sell Scarpa!!! www.scarpanorthamerica.com might be a better link? Good news on the sponsor though: I only found the site recently and it has proved a wealth of good information and is now a permanent icon on my toolbar (no mean feat). Andrew Bond Scotland PS If you think Scarpa ski boots are good, try their mountaineering kit: out of this world. You might want to check with your sponsors as the ad goes to Black Diamond, who promptly say they no longer sell Scarpa!!!

http://www.scarpanorthamerica.com might be a better link?

Good news on the sponsor though: I only found the site recently and it has proved a wealth of good information and is now a permanent icon on my toolbar (no mean feat).

Andrew Bond
Scotland

PS If you think Scarpa ski boots are good, try their mountaineering kit: out of this world.

]]> By: Lou http://www.wildsnow.com/155/welcome-new-advertiser-scarpa-na/comment-page-1/#comment-230 Lou Wed, 15 Feb 2006 02:20:35 +0000 http://www.wildsnow.com/?p=155#comment-230 I heard they had to practically build a company overnight (North American division), but it appears they should have made the website a higher priority. Some folks just don't realize how important the web really is to marketing and branding. Scarpa NA seems to get it to a degree (after all, they're advertising!), yet one wonders why they have an incomplete website. From what I know, web is pretty much the most important thing for marketing many types of products, possibly for backcountry ski boots. Stay tuned. I heard they had to practically build a company overnight (North American division), but it appears they should have made the website a higher priority. Some folks just don’t realize how important the web really is to marketing and branding. Scarpa NA seems to get it to a degree (after all, they’re advertising!), yet one wonders why they have an incomplete website. From what I know, web is pretty much the most important thing for marketing many types of products, possibly for backcountry ski boots. Stay tuned.

]]> By: Mark Worley http://www.wildsnow.com/155/welcome-new-advertiser-scarpa-na/comment-page-1/#comment-229 Mark Worley Wed, 15 Feb 2006 00:29:24 +0000 http://www.wildsnow.com/?p=155#comment-229 Scarpa is great; glad they're on the Dawson team. My only gripe is that their website is about six months behind in development. Mark Scarpa is great; glad they’re on the Dawson team. My only gripe is that their website is about six months behind in development.

Mark

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